Like everyone else, COVID-19 has turned 'normal' upside down for Nashville Medical News and forced us to rethink processes, business model, scheduling and events. It's also allowed us to think about our vision for the paper and our ability to share news.
As a monthly, a long-held frustration has been that we aren't as nimble as a daily paper. On the flip side, though, not being a daily has given us the luxury of space and time to drill down on important topics and share expert insights.
While there's not much positive to say about a pandemic, one personal 'pro' has been that we've become more responsive to quick changes and breaking news by relying more heavily on our website NashvilleMedicalNews.com. One of the 'cons' is that revenue has taken a hit as advertisers have been a wee bit busy with other things like rethinking their own business models in the wake of the coronavirus.
A mixed 'pro/con' has been an evaluation of work/life balance during the last few months. Putting together each issue takes a village, and we're so grateful for the help of outstanding contributing writers, sales representatives and our terrific print shop. Yet, the majority of the work falls on our shoulders as owners and publishers, as it should.
We share all of this to say we've made the decision to move forward with bimonthly issues for the balance of the year: June/July, August/September and October/November before the annual "InCharge Healthcare" special edition at year's end. We're going to use this time to evaluate how the new schedule works both professionally and personally before making a decision about next year's frequency.
We want to reiterate that the website is updated daily (and sometimes hourly), so there's always a way to access the latest news. Some of you receive both the digital edition and print edition, while others prefer one option over the other. We'd like to encourage those of you who want to receive our eNewsletters (no more than four per month), to go online to the website and add a digital subscription ... or simply email editor@nashvillemedicalnews.com with a subject line of 'Digital Subscription,' and we'll get you added to the list. There's no charge to receive the eNewsletters.
While this is a time of change for everyone, we know that many positives come from 'rethinking the routine.' We're excited to be able to bring you more news faster online, while continuing to feature in depth topics in print ... all while enjoying dinner with our families on a more regular basis! Thank you for your continued readership and support.
Susan Graham & Cindy Sanders, Nashville Medical News Co-Publishers